Hi, I’m Helena! I’m a chalkboard artist, hand-letterer, and sign writer based in Berkshire, UK.
Letters and language have always fascinated me. My first dream job was to be a writer, I learned the Greek alphabet when I was six because I found the symbols so magical, and I studied linguistics at university. I worked in hospitality for many years, and started writing the A-boards and menu boards in the pubs and bars I worked in. This sent me down a hobbyist rabbit hole of design and typography, and I loved that I’d found something creative that also fitted my detail-oriented pattern-and-system thinking.
I always toyed with the idea of doing lettering full-time, but after going to university I ended up being swept into the corporate world and ended up in Big Tech. In a classic millennial mid-life-crisis move, I’m now trying to break out of my corporate cage and do what I love!